Soap and Glory always stands out for its glamorous 1950s packaging style. I do find the packaging a bit too flash for my taste, but it’s distinct and fun. Heel Genius is a generous size and packaged in baby pink and embellished with words such as ‘No mean feet – you should never have to be afraid of your own feet’. Once I opened the lid, I was surprised to see a toothpaste-like blue cream that smelled quite powdery and artificial.
What’s in it:
To match the glamour-chic packaging, Soap & Glory Heel Genius is made in France to boot! The natural ingredients include macadamia oil, eau (water) and orange and lemon extract. There’s a rather longer list of ingredients such as: cetearyl alcohol, isononyl isononanoate, cetyl alcohol, urea, dipotassium phosphate, phenoxyethanol, parfum (fragrance), seed oil, menthyl lactate, saccharum officinarum (sugar cane), acer saccharum (sugar maple), disodium EDTA, vaccinium myrtillus - plus glycerin and allantoin to boost the moisture and menthol which is cooling and may reduce itching.
The usage instructions were fun and very simple; massage a generous layer of lotion each night and slip cotton socks on top.
The product was very easy and quick to apply. It wasn’t a luxurious experience; the aroma is pretty non-descript and the application was quite heavy and oily. Soap & Glory Heel Genius rests on the skin rather than soaking in, so if you get into bed and apply the cream, be ready to get back out again and wipe your hands.
The Heel Genius cream did exactly what it promised - to renovate rough feet with a single overnight session. Is it better than a pedicure? Well, within a short amount of time, my feet felt softer and ready to be exfoliated and had even brightened up in colour. The cream rests on the hard skin and really works to soften them; it especially works when applying overnight and keeping cotton socks on. The warmth the socks provide really help hard soles to absorb the cream and soften up - making it a great foot skincare routine.
The cream works really well and regular applications show a consistent improvement for hard and discoloured heels.
Heel Genius is definitely worth the price tag and very accessible to all markets. I would describe it as an affordable quick-fix solution to hard heels. Like the rest of the Soap & Glory range (body scrub, hand cream, righteous butter body lotion) this foot cream is an inexpensive and funky product.
I would be willing to pay more if the product smelt better and if the cream was not blue. However, Heel Genius redeems itself by offering the much needed results and who likes to massage their own feet anyway?
I would definitely try this Soap & Glory Heel Genius Foot Cream out again and recommend to friends who suffer from hard heels, rough feet and dry skin.
As it’s so affordable, it’s encouraged me to use it generously and every night (rather than a special pampering treat). I might not be the best foot cream for someone who is looking for a holistic foot cream experience, however anyone who wants quick moisturising results will be satisfied with this Soap & Glory product.